"The way we choose to see the world creates the world we see."

- BARRY NEIL KAUFMAN-

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I'm a Design Researcher & Experience Designer that bridges user needs and business strategy. I'm a Maker that constantly build and break.

And I'm always learning.


Professional Experiences

Mozilla Corporation (Taiwan) - Senior User Experience Researcher. 2017-2018

Garmin International (Taiwan) - User Experience Researcher, APAC. 2016-2017

Pebbo Innovation Consultancy (Taiwan) - Experience Research Lead & Project Lead. 2012-2016

Nomadic Atelier (Taiwan) - Co-Founder. 2015-now

Ruru's Laboratory (Taiwan) - Owner. 2011-now

Craft Central (United Kingdom) - Event & Marketing Intern. 2012

Playsam AB (Sweden) - Master Graduation Project collaboration on Retail Design. 2011

Nordic Lifestyle (Taiwan) - Sales & Marketing Intern / Scandinavian Correspondent. 2010-2011

TomTom International BV(The Netherlands) - New Product Development project. 2009

Hers Experimental Design Laboratory, Metaphys (Japan) - Design Research Intern. 2008

Giant Bicycle Inc. (Taiwan) - Bicycle Design Intern. 2007


Education

Delft University of Technology (TU Delft) , The Netherlands - Msc. Strategic Product Design.  2009-2011.  Ranked by Business Week as one of the World's Top 30 Design and Business programmes

National Cheng Kung University, Taiwan- Bsc. Industrial Design 2005-2009


LECTURE,Exhibition & Workshop

Da-Tung University  (Taiwan) - Guest lecturer on User Research. 2017

Institute of Information Technology (Taiwan) - Human-Centered-Design Workshop Facilitator,. 2016

Taipei Free Art Fair (Taiwan) - Nomadic Atelier exhibited "The meaning of food" project. 2015

National Chiao-Tung University (Taiwan) - Human-Centered-Design Workshop Facilitator, 2014

New Retail Symposium (The Netherlands)- Master Graduation Project exhibited at the symposium, Delft. 2012

ATHENS Program (Spain) - Sustainable Toy Project in Madrid. 2010

Design & Emotion Workshop (The Netherlands) - New Concept Project for Philips. 2009

Joint Design Workshop (Japan) - Light concept for Panasonic's product Spiral-PaLook, Tokyo. 2007


HONOR

Girls in Tech, 40 under 40 in Taiwan. Finalist - 2018. Taipei, Taiwan

Grant from Contemporary Art Foundation for creative talent - 2012. London, United Kingdom

Retail Design Project selected and exhibited at New Retail Symposium - 2011. Delft, The Netherlands

Grant from Ministry of Education for oversea design internship - 2008. Osaka, Japan


KKDay (歐洲駐站特派員)- Contribute photos of city landmark in London and other cities around Europe

Nordic Lifestyle (北歐櫥窗-北歐特派員)- Contributed article and picture of traveling in Scandinavian cities, and also design observation

Campobag(希嘉文化-英國特派員)- Contributed article and pictures about Craft market and Open studio article in London & The Netherlands.

FREELANCE WRITeR & Photographer


Showcase & Market

UK Handmade Selected
The Create Place  UK
Craft Central  UK
Richmix  UK
Art book art shop  UK
Lloyd Hotel & Cultural Embassy  NL
SWAN Market  NL

Amstel Nest  NL
Topo Copy  BE
VVG TW
Campobag TW
BonBonBon Market TW
Taipei Free Art Fair SWAN Market  NL


Catalyst Conference by Girls in Tech - Conference volunteer - 2018, London, UK

Taipei Artist Village, Treasure Hill Artist studio - Open house volunteer - 2013, Taipei, Taiwan

St.Margarat’s House Settlement - Workshop assistant at The Knitting & Stitching Show - 2012, London, UK

TEDx Delft - Event volunteer - 2011, Delft, The Netherlands

Volunteer